Giffy Sign LLP Search Engine Optimization Specialist

Job Title: Senior SEO Specialist

Company: Giffy Sign LLP

Location: Sector 25 GIDC

About Us: Giffy Sign LLP is a leading wallpaper manufacturer, delivering high-quality, innovative wallpaper designs to customers worldwide. Our commitment to excellence and creativity has established us as a trusted name in the industry. We are now seeking a dynamic and experienced Senior SEO Specialist to join our team and enhance our online presence.

Job Description: As a Senior SEO Specialist at Giffy Sign LLP, you will be responsible for developing and implementing effective search engine optimization strategies to increase our organic search rankings, drive targeted traffic, and boost online sales. You will work closely with our marketing and content teams to ensure our online presence aligns with our business goals.

Key Responsibilities:

• Develop SEO Strategies: Formulate comprehensive SEO strategies to improve search engine rankings, increase organic traffic, and drive sales growth.
• Keyword Research: Conduct in-depth keyword research to identify high-potential keywords and optimize content accordingly.
• On-Page Optimization: Optimize website content, meta tags, headings, and other on-page elements for better search engine visibility.
• Technical SEO: Ensure the website is technically optimized, addressing issues such as site speed, mobile responsiveness, crawl errors, and XML sitemaps.
• Content Strategy: Collaborate with content creators to develop and optimize high-quality, engaging content that aligns with SEO best practices.
• Link Building: Develop and execute link-building strategies to enhance domain authority and improve search rankings.
• SEO Audits: Conduct regular SEO audits to identify areas for improvement and implement necessary changes.
• Analytics and Reporting: Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEO software. Provide regular reports on key metrics and progress.
• Competitor Analysis: Stay updated on industry trends and conduct competitor analysis to identify opportunities and threats.
• Collaboration: Work closely with the marketing team, developers, and designers to ensure SEO best practices are integrated into all aspects of the website.

Qualifications:

• Proven experience as an SEO Specialist or similar role, preferably in the E-commerce or retail industry.
• In-depth knowledge of SEO best practices, search engine algorithms, and ranking factors.
• Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
• Strong analytical skills and the ability to interpret data to drive actionable insights.
• Excellent understanding of on-page and off-page SEO techniques.
• Experience with content management systems (CMS) and HTML/CSS.
• Strong communication and teamwork skills.
• Ability to stay updated with the latest industry trends and algorithm changes.

Preferred Qualifications:

• Experience in the wallpaper or home decor industry.
• Familiarity with international SEO strategies.