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Optimisation Analyst (TOP FINTECH!)

Looking for a challenging role in a super-fast Fintech?

Do you have strong Marketing and Tech Skills? Are you looking to work in a cutting-edge technology team?

Do you want to work for a TOP TEAM? Are you interested in Blockchain Innovations?

Do you have some knowledge of JavaScript?

Are you a fantastic communicator? Do you want your voice heard and your actions to count? THEN APPLY NOW!

This is an outstanding opening to join a very small but growing team. You will be working in a BRAND-NEW Data and Analytics Team. They do have a global team to support you but if you want a real challenge and want to drive innovation then this is the place to join! The role is designed to be a career-defining opportunity for a Marketing enthusiast who is eager to explore the depths of analytics engineering and take ownership of projects that push the boundaries of what our data can achieve.

Job Description

As an Optimisation Analyst within our Analytics Engineering Team, your role is crucial for propelling the performance of our web and mobile platforms. This position is tailored for ambitious individuals eager to dive deep into data-driven optimization, where meticulous tracking and strategic insights drive superior user experiences and business outcomes. You will be part of a dynamic team where high performance is the baseline and continuous improvement is the norm. Expect a challenging, fast-paced environment that demands a proactive approach and a relentless pursuit of excellence. Your ability to handle complex data with precision will directly influence our strategic decisions and overall market success.

Key Responsibilities

• Conversion Rate Optimisation: Collaborate with the Marketing team to analyse performance data and identify strategies for improving conversion rates across various marketing channels.
• Tag Management: Manage Google Tag Manager (GTM) and tracking implementation in Rudderstack to ensure that all required data is captured accurately for analysis.
• Customer Data Platform Management: Oversee our CDP Rudderstack to integrate and manage customer data for improved analytics and personalized marketing.
• Tracking Plans: Develop, document, and maintain comprehensive tracking plans, providing clear guidelines for correct implementation and ensuring data consistency.
• Issue Resolution: Proactively identify and resolve tracking issues, optimizing the quality and reliability of data.

Qualifications

You will have/be:

• Proven experience with conversion rate optimisation and a thorough understanding of digital marketing metrics.
• 1-2 years of experience with web or mobile event tracking is essential.
• Proficient in managing GTM and familiarity with Rudderstack or similar CDP platform for data collection and management.
• Skilled in creating detailed tracking plans and able to ensure their implementation across multiple platforms and systems.
• A problem-solver with the ability to diagnose and fix tracking issues, ensuring data accuracy and integrity.
• Strong analytical skills, with an ability to translate data insights into actionable marketing strategies.
• Excellent communication and collaboration skills to work effectively across teams and with various stakeholders.

Additional information

Why you'll love this role:

This position offers the chance to directly impact the marketing success of a dynamic fintech company. You'll work in a fast-paced environment that values creativity and data-driven decision-making. With access to the latest tools and technologies, you'll refine your skills in data optimisation and play a key role in steering the company's strategic marketing initiatives.

Benefits

• 40 Days of Holiday, including Bank Holidays which you can take flexibly when it works for you.
• World class private health insurance with dental coverage.
• Significant "Flexible Benefits" budget to spend on the things that matter the most to you.
• Employee Assistance Program
• Life Insurance
• Critical Illness Insurance
• Upto 20% Bonus

Central London Location: 3 days in the office and 2 days at home. Hybrid working and more flexible depending on projects and work schedules.

3 stage process and quick turnaround. APPLY NOW!

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